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New 5 Step Digital Marketing Framework for Business

This digital marketing framework aims to help you get results from the digital marketing activities you are engaged in. Most people waste time and resources by engaging in digital marketing without a clear picture of what they want to achieve and how they will do it. ...

What is Digital Marketing?

Digital marketing is an effort to reach potential and current customers through digital channels like social media, search engines and websites. Digital marketing is any marketing done using digital channels. Any efforts to generate business leads, sales or brand...

How does SEO work?

To understand how SEO works, it’s important to understand how search engines work in gathering and ranking information from different website. There is a need also to understand people use search engines to find information. Fusing the two brings the perfect answers...

Why Facebook Advertising?

We’ve all seen those Facebook posts with a “sponsored” label on them in your feed. Ever wondered if they work? They can be pretty annoying at times, as can be all marketing material but from a business standpoint, you should view them quite differently. So how do...
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