25 Features of Successful Hotel Websites

A hotel website gives the facility a chance to interact with potential clients wherever they are in the world. As powerful as that sounds many businesses in the tourism industry rarely enjoy that benefit from their website. As people are…

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12 Ways To Improve Your Website in 2018

Websites are supposed to generate business. Your website must bring in new business and that is I want to your show you how that can be done. There are some features that will make it easy for your website to…

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Want Strong Internet Presence? What to do

It’s a success strategy to have multiple streams of income. In the same way, having multiple streams of customers brings high stability for a business. A business which relies on one source of customers is not yet established. One great…

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Domain Name Registration in Zimbabwe – 8 things to consider before choosing a domain name and an extension

Often people use their preferences, likes and dislike to choose a domain name for their business, personal or corporate brand. Unknown to many, just like baby names can affect their esteem in their community, your domain name can be disturbing…

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Website Traffic Boosters: 50 Proven In-depth Ways to Increase Website Visitors – Part 1

What’s the use of a great website when no one gets to see it? The conversion rates of websites are very low generally with the 2-5% conversion rate considered to be health on the market. A conversion is recorded when…

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The Relevance of Search Engine Optimization in Business – Video

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Six Signs You Need To Invest in SEO

When you want to grow your business but do not know what to do. Usually, businesses grow when they are reaching more people interested in what they offer at a profitable cost. SEO is short for Search Engine Optimization. It’s…

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How SEO grows local based businesses

Let’s face it, we now live in an internet based world and if you want to get better, you need to utilize everything at your disposal to grow your business. Your business needs an edge over the competition, a 24/7…

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Maximising Radio Adverts using SEO: Commentary with Real Example

How sad it is for the advertiser to drive so many people to your brand or product but get so little out of it? Is it that your product or brand is not good? Or those people are just not…

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Importance of SEO In Marketing

‘The whole idea of making more business from a website is a hoax!’, said the angry marketing director. That was in the board room when a web design company was making a sales pitch. There was silence and my friend…

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How Long Does It Take To Create A Website?

We cannot have a one-answer-suits-all for this question. With experience, it is possible to create a website in a few hours using a page builder tool or a theme if you are CMS like WordPress. There are a number of…

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How to Rank higher on Google in Zimbabwe

80% of buyers do research before they make a purchase decision. The research can be asking a friend or consultant but most likely a Google search. Many of our clients ask this question, how can I rank higher on Google?…

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Avoid wasting money on Paid Email-list marketing services

‘We have over 250 000 email subscribers in our list’ you will hear them saying. There are several players in the market now offering to send your online flier blast to thousands of people. Paying to send your digital flyer…

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Online Communities: Five Reasons Why They Are Good For Your Business

Having online communities of people interested in what you do around your business will significantly reduce the cost of advertising over time. This is because normally it should be very cheap if not free to reach your community. Am sure…

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Five Things You Avoid By Using Google Analytics On Your Website.

Many marketing professionals cannot answer statistical questions about their websites with confidence. “So how many visitors did we have last month?”. The responses are normally filled with guess and exaggerations. Google analytics will give you all the insights you need….

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Create a Website – Ultimate Guide for Business Websites

Yes, it’s true that the world is going digital and the way we were doing things five years ago has changed. This may be why you want to start a website of your own. The fact that everyone has a…

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What is SEO?

What is SEO? SEO is short for Search Engine Optimization. SEO is the practice of strategies, procedures, and tactics needed to increase the number of people to a website through high-ranking placement in the search results page of a search…

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Questions To Ask Your Website Designer For Profitable Projects

You need to know what to ask the right questions that will help you to tell the best web designer. The questions you ask can be technical, relational or business oriented. These are all areas you need to rate a designer…

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Web Design: Six Things to make a Website Magnetic

In his book, ‘Don’t make me think’, Steve Krug emphasized on the issue of trying to make our users think as little as possible. His point cannot be emphasized enough. Our users shouldn’t have a hard time figuring out where…

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Measuring Website Success – Take charge of your Business!

Hundreds of domain names are registered weekly in Zimbabwe. Many website designers are busy creating a website for businesses from varied industries with different sizes. But are these websites relevant to the businesses? How can you tell? Did you get…

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Web Design: Preparation Steps

1. Strategic Planning Without a plan, it is certain that the website project will not fully benefit the company compared to it’s potential. It’s important to have strategies in place before we move into action. The reason many web based…

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Web Design in Zimbabwe

Web design in Zimbabwe has often been criticised for being substandard when compared to the international community. This view prevailed strongly in the recent years. Many businesses have taken their web design projects elsewhere in the world seeking for better…

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How To Improve Your Website in 2017

When businesses first started using the websites for marketing, the goals were simple. At the time, information on the website was a second thought since simply having a website was enough to put a business ahead of its competition. As…

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How to Choose a domain name

Choosing a domain name is the same as choosing a company name — a lot of thought and consideration are required. Your domain name is your identity on the web; the best is to choose a name that not only…

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Cost of Website Design

The cost of website design is something that cannot be generalized because: Though they can be categorized, websites are rarely identical or the same, so designers are forced to quote each client differently. The value that website designers give to…

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Web Design Tips

Here are web design tips collected over seven years of designing working business websites in Zimbabwe. Following these simple guidelines will make your website a profitable business tool. You wouldn’t want to scare away visitors to your website by having…

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Design a professional website

Your website could be the only chance that many people get to interact with your business. It is important that a website represent you in the best possible way. As a website designer and developer, I oft hear people saying…

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Steps to get a website online

After designing your first website you probably want to know make it go live on the internet. Here are quick steps you can successfully.

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Steps to Create a Website for a Business

There is a difference between a blog and website. There much strategic thinking needed to create a blog but much more for a business website. A business website is supposed to become an asset over time. There must be business…

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