How SEO grows local based businesses

Let’s face it, we now live in an internet based world and if you want to get better, you need to utilize everything at your disposal to grow your business. Your business needs an edge over the competition, a 24/7 marketing machine and I am here to show you how you can grow your business through Search Engine Optimization.

Now SEO will be useful only if you have a website so for this article, we’re going to assume you have one. However, incase you don’t, here’s an article to help you get started. Continue reading “How SEO grows local based businesses”

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Maximising Radio Adverts using SEO: Commentary with Real Example

How sad it is for the advertiser to drive so many people to your brand or product but get so little out of it? Is it that your product or brand is not good? Or those people are just not interested? Well, the reason for this article is to show one of the areas where advertisers lose potential clients to their brands, products or services.

I have to listen to Star FM Zimbabwe many times on my way to work that between 6:30 and 8 am. This is prime time for adverts and promoted programs. The advert I want to focus on here is Continue reading “Maximising Radio Adverts using SEO: Commentary with Real Example”

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Importance of SEO In Marketing

‘The whole idea of making more business from a website is a hoax!’, said the angry marketing director.

That was in the board room when a web design company was making a sales pitch. There was silence and my friend was almost paralyzed.

A follow-up question came, ‘Why is it that we have not experienced the ROI you guys talk about when you are looking for business? You are just making money for yourselves with these expensive websites!’ Continue reading “Importance of SEO In Marketing”

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Avoid wasting money on Paid Email-list marketing services

‘We have over 250 000 email subscribers in our list’ you will hear them saying.

There are several players in the market now offering to send your online flier blast to thousands of people. Paying to send your digital flyer to thousands of potential clients intrigues many business owners. I am, here to shed some light into these services.

My goal is sore to educate you about how email marketing works. Continue reading “Avoid wasting money on Paid Email-list marketing services”

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