WhatsApp for Business: Guide for converting customers.

The Role of WhatsApp in the Simple Digital Presence Plan WhatsApp is a great way to get customers to interact with your business on a deeper level than just liking or sharing posts. It allows customers to communicate directly with you, which can lead to more sales and...

Social Media Marketing in Zimbabwe: Complete Guide

Ground Up, Social Media

What Is Social Media Marketing (SMM) Social media marketing is the process of using online platforms like Facebook, Twitter, LinkedIn, and YouTube (social media channels) to build relationships and interact with potential and current customers. SMM is a form of...

Who is your customer? Use Case Approach

Ground Up

The who your customer is question is one of the most important in business. Asking it correctly can unlock a lot of value while getting it wrong can lead to disaster. Yet, defining who your customer is can be surprisingly tricky. Even companies with decades of...

Do your digital branding right!

Ground Up

Failing to do digital branding can hurt your business. So, this week we’re taking a look at the basics of building and maintaining a successful digital brand. For entrepreneurs, creating and maintaining a personal brand will be equally important. When starting a...

What You Need to Start Your Marketing From Scratch: The Simple Digital Presence Plan

Ground Up

Marketing doesn’t need to be complicated to have an immediate impact on your sales. Digital marketing can be one of the most powerful ways that businesses use, but it can also be complex, or even intimidating to newer business owners. But if you start simple and...

WhatsApp for Business: Guide for converting customers.

Social Media Marketing in Zimbabwe: Complete Guide

Who is your customer? Use Case Approach

Do your digital branding right!

What You Need to Start Your Marketing From Scratch: The Simple Digital Presence Plan

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